Puppy Awareness Week is a vital initiative designed to educate prospective dog owners about responsible puppy buying and ownership. Originating through efforts by The Kennel Club, this awareness week helps highlight the challenges and responsibilities involved in finding a healthy, well-bred puppy while avoiding unscrupulous sellers.
Puppy Awareness Week was established by The Kennel Club to address concerns about the ease of encountering unethical breeders and the lack of public knowledge regarding puppy welfare. Surveys have uncovered disturbing trends—many buyers conduct insufficient research and fall prey to purchasing puppies from puppy farms or rogue breeders.
This week encourages puppy buyers to ask important questions, view puppies in their breeding environment, and only purchase from reputable sources to improve the UK’s dog population's health and welfare.
Rogue breeders often prioritise profit over welfare, leading to puppies that may have health issues or poor temperaments. To protect yourself:
Researching breeds suitable for your lifestyle and understanding breed-specific health concerns is essential. This prevents future difficulties with behaviour or health emergencies. The Kennel Club’s knowledgebase contains detailed breed guides and health information.
Consider adoption as a responsible alternative by checking local rescue organisations. Sometimes a rehomed puppy or young dog can bring just as much joy and avoids supporting unethical breeding.
Owning a puppy requires more than the initial purchase. Prepare for:
Starting with commitment during Puppy Awareness Week can set the foundation for a happy life together with your new companion.
You can find puppies for sale in the UK through reputable platforms that emphasise responsible breeders. The Kennel Club website also offers extensive advice and a list of Assured Breeders to help guide your decision.
By carefully following these steps and the Kennel Club guidelines, you can help ensure the puppy you bring home is healthy, happy, and from a responsible breeder, supporting better puppy welfare nationwide.
Check that the breeder is part of the Kennel Club’s Assured Breeder scheme or a recognised breed club and ask for health test certificates. A reputable breeder will welcome your questions and allow you to visit the breeding environment.
Online puppy buying carries risks of scams, puppy farming, and hidden health issues. It’s safest to visit a breeder in person and see the puppies’ living conditions before making a purchase.
You should receive a contract of sale, vaccination record, pedigree registration (if applicable), and details of the health testing for the puppy’s parents.
In the UK, puppies should not leave their mother before 8 weeks of age to ensure proper socialisation and health development. This is also a legal requirement.