Small dogs rising in popularity while large breeds decline
The Kennel Club serves as the UK's premier authority on pedigree dog breed recognition and registration, overseeing not only breed development but also prioritising dog health, genetic diversity, and responsible breeding. It plays a leading role in documenting breed popularity through extensive new puppy registration data, offering invaluable insights into shifting preferences across the nation.
While the Labrador Retriever has traditionally been the most popular breed in the UK for decades, recent Kennel Club data reveals a clear shift. Small dog breeds are steadily gaining traction, particularly in urban settings, while many large breeds are experiencing a decline in registrations.
Rising Popularity of Small Breeds in 2025
In 2025, small dog breeds such as the French Bulldog puppies, Miniature Smooth-Haired Dachshund puppies, and Jack Russell puppies have seen significant growth in popularity. The French Bulldog continues to appeal to a wide range of dog lovers due to its adaptable nature and suitability for apartment living, with over 13,700 new registrations early in the year. Meanwhile, Miniature Dachshunds recorded more than 11,000 registrations, highlighting a preference for spirited yet compact breeds. Moreover, the Jack Russell Terrier experienced a remarkable 75% surge, partially inspired by royal favour, echoing the appeal seen with the Pembroke Welsh Corgi in recent years.
Decline of Large Breeds
Despite the enduring affection for large breeds such as the Labrador Retriever and German Shepherd, Kennel Club figures indicate a gradual decline in their new puppy registrations. The numbers suggest a mild downward trend, with Labrador registrations dipping from previous highs to around 34,000. This downshift is influenced by concerns over genetic health, breeding sustainability, and the practicality of owning larger dogs in modern lifestyles, particularly in urban areas.
Long-Term Trends and Insights from the Kennel Club
Examining longer-term data, including statistics from the past five years, confirms the strong upward trajectory of smaller breeds and a simultaneous decrease in many larger registered breeds. Breeders and prospective owners now increasingly consider health, temperament, and the suitability of breed size according to lifestyle needs. The Kennel Club emphasises that responsible ownership and ethical breeding practices are essential to sustaining healthy dog populations, whichever breed size is chosen.
For those seeking to buy a puppy, it is crucial to source from reputable breeders registered with the Kennel Club to ensure the health and welfare of the puppy and to support sustainable breeding.
Summary of Trends in 2025
| Breed Category | Popularity Trend | Details |
|---|---|---|
| Small Breeds | Rising | French Bulldog, Miniature Dachshund, Jack Russell Terrier gaining ground for urban friendliness and lifestyle fit. |
| Large Breeds | Slight Decline | Labrador Retriever, German Shepherd registrations down due to breeding and lifestyle considerations. |
| Kennel Club Data | Focus on health and sustainability | Registered pedigrees show declining numbers; emphasis on genetic diversity and responsible breeding practices. |
Where to Find Reputable Breeders
If you are considering welcoming a new dog into your home, it is advisable to start with the Kennel Club's list of reputable breeders. Buying from responsible sources helps ensure your puppy is healthy, well-socialised, and registered officially with proper documentation.
Remember, choosing a dog is a long-term commitment. Whether a small or large breed, understanding your lifestyle and the breed's needs ensures a happy partnership for years ahead.
Overall, the UK in 2025 continues to see a marked preference towards smaller breeds, reflecting urban living trends and evolving pet owner lifestyles. Responsible ownership and supporting ethical breeders remain paramount for the welfare of all breeds.
